Our Story

At Coverfly, we love great storytelling. Stories have the power to inspire, to enthrall, and to effect positive change in the world. Coverfly was born when the teams behind ScreenCraft and WeScreenplay partnered in 2017 to solve some serious problems they saw with Hollywood’s decentralized and messy screenwriting talent-discovery process. Coverfly’s purpose is to provide centralization for the entertainment industry to discover diverse, talented new voices in screenwriting from all of the best-regarded screenwriting competitions, fellowships, labs, festivals and talent-discovery programs.

In an industry which is becoming increasingly international and inclusive, Coverfly’s mission is to encourage the industry to discover and hire writers from diverse backgrounds and places, looking beyond the insular bubble of Hollywood for writers whose voices reflect under-represented communities and worldviews.

Coverfly has quickly grown to include dozens of the industry’s best screenwriting organizations, each with their own unique readers, evaluation guidelines, judges, administrators, industry partners, and prizes. Organizations use Coverfly to make administration faster, more transparent, and more fair. 

Coverfly’s writer-facing dashboard allows writers to securely and transparently access their data on Coverfly’s platform. Writers can also opt to make their projects searchable and discoverable by entertainment industry professionals who are looking for emerging talent. 

Today, Coverfly has over 50 carefully curated organizations accepting submissions via Coverfly, and thousands of screenwriters have signed up for the free writer dashboard. Coverfly’s mission is to highlight writers’ competition successes to the entertainment industry and to connect talented emerging writers with script buyers, producers, agents, managers and studio executives. 

Our Team

Scot Lawrie

President / CTO

Software engineer and problem-solving guru, Scot spent years tapping on a piece of plastic in just the right way to create Coverfly. He has a great recipe for fried Okra, but he forgot it.

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Thomas Dever

Head of Writer Success

Fiercely proud Ohio native, Tom Dever is an independent film producer & writer, published author and, if he does say so himself, a damn fine script analyst.

Merry Grissom

Script Analyst / Content Manager

An actress, director, and award-winning writer and producer, Merry has been involved in performance and production for more than 35 years. She is proud of her many accomplishments, including a deep understanding of the difference between they’re, there, and their. She also really likes gum.

John Rhodes

Head of Marketing and Business Development

John has worked in script development on such projects as The Grey starring Liam Neeson, Rabbit Hole starring Nicole Kidman, and Drive starring Ryan Gosling. He co-founded ScreenCraft Media in 2013. He doesn't know where he parked his car.

Julianna Hartke

Reader Coordinator

A writer, independent producer, and script analyst, Julianna has been involved in film development and production for over ten years. She is easily lost in the city, but always knows the nearest game store or coffee shop.

Mitch Lusas

Head of Product

Having marketed theatrical features and built products for the likes of Disney, Paramount, and Netflix; Mitch knows a thing or two about developing projects. Just don’t ask him his age… he doesn't remember it.

Micah Goldman

Script Analyst

Micah Goldman got his start as a production assistant for multiple seasons on the NBC show The Office. Later on, he wrote and executive produced a pilot presentation for Fox Television Studios that was released on Hulu.com. Currently, provides detailed screenplay and pilot notes for both established and up-and-coming writers.

Magdalena Waz

Account Manager / Script Analyst

Magdalena is a writer, editor, and producer from Krakow, Poland. She hates watermelon but loves a good farmers' market.

Jeff Kimball

Script Analyst

After receiving his Master's Degree in Screenwriting from New York Film Academy Burbank, Jeff has been involved with the Lifetime and Hallmark channels as a way to satisfy his love for genre and thrillers. Although he hails from the town of Manchester by the Sea, he is unfortunately not responsible for the Oscar-winning screenplay.

Jen Rothenwander

Social Media and Customer Success Manager

Jen loves a good story, and has a deep appreciation for the intricacies of social media and human interaction. She’s currently raising a tiny human to be the superhero of her own stories. Jen firmly believes balance is the key to life which is why she always orders fries with her salad.

Mark Stasenko

Head of Operations

Mark is the co-founder of WeScreenplay and most recently a staff writer on a Netflix show. He doesn’t always know where to find the closest water fountain, but he always knows where John parked his car.

Waffles

Head of Human Appreciation

Born of modest means in what is now the modern day Czech Republic, Waffles came to America during her formative years with a singular dream: to provide appreciation for the team behind a best in class technology service for the screenwriting industry. She is a Pisces.